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185. How to succeed in China's changing economy

Inside the Strategy Room

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The China Imperative for Multinational Companies

This chapter discusses multinational companies and their shifting priorities on China, exploring investments made in China over the past 20 years and considerations for the next 10 years. It highlights the opportunities and changes in China's economy, focusing on urbanization, sustainability, and technology development. The chapter also addresses the challenges faced by companies entering China for the first time, such as talent and capital.

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