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How to Increase Organic Reach With Personal Advertising
LinkedIn has already made a significant move of just trying to compress the amount of information on mobile by putting all of the post previews down to two lines. The more things they can throw at you, maybe something will stick and you end up having a longer session. But if they can fit in these ads as well, well, it'll be a money spinner for them. I think the reason why they put such a focus on creators, which are obviously not large corporates, is simply because they need people to stay on the page longer than others.