Quant UX Research - What Is It, What It Isn't, and How Does It Work?

Alex is one of the first quant UX researchers I've worked with. He'll talk about what quant UX is, what it isn't, and how he works with other researchers. Alex: "I collect mostly attitudinal survey data from our Lyft users" The main difference between being a quantitative researcher and a qualitative researcher are the different research methods that you use.