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Pipe's Pivot from Revenue Exchange to Digital Lending, with CEO Luke Voiles

The Fintech Blueprint

CHAPTER

Storytelling and Strategy in Fintech

This chapter explores how storytelling is essential for fintech companies aspiring to reach unicorn status, focusing on managing risks and crafting compelling narratives. It discusses the innovative concept of a new asset class for monetizing future revenues and the complexities of pivoting operational models for growth. Additionally, the chapter highlights the strategic importance of partnerships in acquiring customers and providing tailored financial solutions for small businesses.

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