Emergence and Growth of B2B SaaS Model

Bernardo Carvalho Wertheim is a worldly entrepreneur who grew up in Sao Paolo, Brazil, and then moved to the UK to go to school and start his career in advertising. He kept traveling and eventually settled in Santiago, Chile, where he started a tech startup and participated in a tech accelerator. 

The Bridge started as a community and jobs platform connecting UX designers in Latin America to work at startups and large agencies worldwide. They expanded the services offerings and eventually grew to $10 million in revenue by helping to employ hundreds of high-skilled remote creative professionals. 

In 2023, the Bridge was acquired by Gi Group, a large Italian HR services conglomerate that wanted to expand its footprint in Latin America. Bernie stayed on to help The Bridge serve a global audience and work with other Gi Group organizations across Europe and Latin America.

Learn more at practicalfounders.com.