3min chapter

Ones and Tooze cover image

The Economics of Sneakers

Ones and Tooze

CHAPTER

Nike's Attention to Sneakers

The resale market for sneakers now is 10% of the total global market for sneakers. Sotheby's has an entire website devoted to auctions in sneakers. You can bid right now, dear listeners, on shoes worn by Shaquille O'Neal, Stephen Curry and Michael Jordan.

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