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'The Run-Up': The Blueprint

The Daily

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Political Messaging and Voter Engagement

This chapter explores the contrasts in messaging strategies between Democrats and Republicans, illustrating how the Democrats' diverse agenda complicates brand coherence. It highlights the challenges surrounding public perception, particularly during the pandemic, while emphasizing the need for better representation of women's issues and reproductive rights in political discourse. The conversation also addresses the urgency for grassroots mobilization ahead of midterm elections and the critical role of voter engagement in preserving democracy.

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