Navigating the Attention Economy

In this episode, Colin and Samir sit down with Mustafa Suleyman, CEO of Microsoft AI and co-founder of DeepMind, for a conversation about the future of artificial intelligence and what it means for creators, culture, and the future of the internet.

Mustafa shares how his journey from running a juice stand in Camden Market to building one of the world’s leading AI companies has shaped his view of technology and society. We dive into the emotional and creative potential of AI companions, the importance of trust and brand in the age of generative tools, and why the digital spaces we work in need more texture, personality, and "digital patina."

Whether you're a creator, founder, or just trying to understand where the internet is going, this conversation will spark new ideas—and probably change the way you think about the future.

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