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Dusty goes solo to reveal the five keystone questions that separate transactional, clock-in teams from purpose-driven missionaries who bring their best every day. Through personal stories—including his early leadership challenges in the auto repair industry—he shows how answering these questions unlocks meaning, connection, and lasting engagement: Why are we here, where are we going, how will we get there, where do I fit in, and what’s in it for me? Far more than a framework, Dusty frames these as the cornerstone of culture, empowering teams to make the right decisions even when the leader isn’t in the room. This episode is a call for leaders to stop settling for mercenary behavior and instead build organizations filled with people who believe deeply in the mission, connect their daily work to a bigger purpose, and give their very best because it matters.

Key Timestamps:

(00:00) – Transactional vs. Missionary Leadership

(04:10) – A Personal Story: Transforming an Auto Repair Organization

(07:37) – Question 1: Why Are We Here?

(09:50) – Question 2: Where Are We Going?

(11:43) – Question 3: How Are We Gonna Get There?

(12:33) – Question 4: Where Do I Fit In?

(13:48) – Question 5: What’s In It For Me?

(17:00) – Applying the Keystone Framework in Your Organization

(19:59) – Conclusion: Empowering Leaders to Create Missionaries

Key Topics Discussed:

Leadership Unlocked, Leadership Insights, Dusty Holcomb, Servant Leadership Principles, Self-Leadership Strategies, Growth Mindset in Leadership, Integrity and Leadership, Leadership Development Resources, Effective Leadership Habits, Empowering Leadership Techniques, Senior Executive Insights, Leadership Quotes and Reflections, Leadership Podcast, Executive Coaching, CEO Podcast, Business Leadership, Leadership Growth, Leadership Journey, Stories From Leaders, Leadership Tools, High-Performing Teams, Leadership Mindset, Decision Making, Personal Growth, Leadership Coaching, Organizational Leadership

More of Leadership Unlocked:

Check out our leadership development resources at https://arcqusgroup.com/

Contact me at dusty@arcqusgroup.com

Get the 5 Keystone Questions for free: https://5keystones.com/

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