Creating a Personalized Fitness Experience with Nike Training Club

Ryan Flaherty (@ryanflaherty1) is the Senior Director of Performance at Nike. Prior to holding that position, Ryan was the Founder and President of Prolific Athletes LLC, a sports performance facility in San Diego, California, where he trained some of the world's best athletes. His clients include Serena Williams, Russell Wilson, the Arizona Cardinals, Marcus Mariota, Jameis Winston, and hundreds of other professional athletes. While he is well known for dramatically improving his athletes' speed, more and more athletes (and coaches) seek Ryan out for his training and guidance on injury prevention. Many of Ryan's clients have made remarkable recoveries from injuries, and several NFL teams and European soccer clubs have sought his methodology to implement into their training programming. Ryan developed an algorithm called "Force Number" that is based on the hex (or trap) bar deadlift and body weight to predict speed such as the forty-yard dash. In this discussion, we talk about exercises for reducing injury potential, how Ryan uses the Force Number, what his workouts look like from warmup to finish, how he helped Meb Keflezighi train for his Boston Marathon victory, how to go from sprinting to long distance running, and lots more. Whether you're trying to become a better athlete or just less injured from your workouts in any type of training, you'll want to check out this conversation with Ryan Flaherty, the Savant of Speed! This podcast is brought to you by Soothe.com, the world's largest on-demand massage service. Because I've been broken so many times, I have body work done at least twice a week -- so I have a high bar for this stuff. I do not accept mediocrity, and I wouldn't expect you to, either. After much personal testing, I can affirm that Soothe delivers a hand-selected, licensed, and experienced massage therapist to you in the comfort of your own home, hotel, or office in as little as an hour. I was amazed at the quality of service and convenience. Think of it as Uber for massages, available in fifty†cities worldwide. Download the app at Soothe.com and use code TITAN20 to get $20 off your first massage. This podcast is also brought to you by LegalZoom. I have used Legalzoom for my businesses, and Matt Mullenweg (CEO of Automattic – now worth more than a billion dollars) first incorporated his company on LegalZoom. Legalzoom is a reliable resource that more than a million people have already trusted to help with their businesses, including setting up a will, doing a proper trademark search, forming an LLC, setting up a non-profit, or finding simple cease-and-desist letter templates. LegalZoom is not a law firm, but they do have a network of independent attorneys available in most states. They can give you advice on the best way to get started, provide contract reviews, and otherwise help you run your business. Check out LegalZoom.com today to see how they can make life better for you and your business. Enter promo code “TIM” at checkout to save 15%! Show notes and links for this episode can be found at www.fourhourworkweek.com/podcast.

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