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The Herd with Colin Cowherd

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The Evolution of College Basketball and the NBA Landscape

This chapter explores the emotional connections fans develop with college basketball players as they transition to professional leagues. It addresses current issues such as the Name, Image, and Likeness (NIL) system, player development, and the complexities of player availability due to load management. Additionally, the discussion highlights the evolving nature of sports viewership and commentary in relation to modern technology and media engagement.

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