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EP 80: Jack Altman (CEO, Lattice) on Founding Lattice ($3B), Motivating Employees and Growing up with Sam

The Logan Bartlett Show

CHAPTER

The Importance of Clear Written Communication and Repetition in Leadership

Learn about why being a great writer is essential for CEOs, and how clear communication through writing can align and inspire large groups of people, with an analogy to marketing for better product recall.

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