I see a lot, i think a lot of companies get way to transactional rather than playing a lil bit of the medium olon game with that data. It takes marketing sophistication to nurture the people who are ready to buy in 30 days, 60 days, 90 days, a year,. nurturing those over time is how we win at the game of marketing. Not not by hay, you know, we we need to sell them right now, to day.
Allan Dib has helped several entrepreneurs add rocket fuel to their businesses through intelligent marketing. He is a serial entrepreneur who has founded, scaled and exited multiple companies, and a self-described rebellious marketer. He is the founder of Successwise and the #1 bestselling author of the book The 1-Page Marketing Plan.
Allan joined host Robert Glazer on the Elevate Podcast to share what so many companies get wrong about marketing, and how to get great results with efficiency and simplicity.
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