You're Your Best Big Clients Are Powerful Motherfucker and You Like Them

The fact that you like and respect and admire the person that you're talking to is a key piece of marketing. It's one thing to see them when they're struggling with something and meet them where they are with sort of understanding and compassion for what they are, it's very different energy from pitting them or seeing them as fragile or in need of rescue and condescending to them 100% so think about one is seeing somebody in their full humanity loving them appreciating themSeeing their power sees their potential seeing their giftedness can be just as powerful as patronization.