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The Counterintuitive Way To Get Your First Customers
Idea to Startup
How to Break Through the Clutter
The first email that stood out was from the hustle. The subject read, in all caps, needs approval and then Black Friday email draft. Do I actually think the CEO accidentally sent that email? No, of course not. It was definitely planned. But it still worked and it was still on some level, kind of risky, so I respect it.
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