JF3233: The Ultimate Marketing Playbook for Real Estate Operators | ft. Veena Jetti
The Best Ever CRE Show
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The Competitive Edge of a Multifamily Investment Company
We just don't buy that many deals because it is so fierce. But I think our competitive edge lies in one hour use of AI. We've been using AI tools for almost two and a half, three years now. Two, I think our dedication to our investors. It's just something that we do really well. Three, we do a lot of education in between our deals. So as the market has shifted and it has changed, we have reeducated investors that we're not in a 20% IRR market anymore. And it would be irresponsible for us to project that out to our investors."
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