The upside has to be so enormous here. People doesn't like to go into an organization where they show up and there's already a huge threat that the whole thing may be shut down. Anyone who invests in this is going to be making a quote unquote political or social investment. Tucker Carlson is a great, he's a great host for cable news. It's not entirely clear that he's going to be able to transfer to online podcasts and subscription video.

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