303: AI Built This Destination’s Marketing Campaign: A Special Bonus Episode Featuring Brands & Campaigns
Destination Marketing Podcast
Innovative AI-Powered Marketing Campaign for Myrtle Beach
The chapter explores the successful Matari AI powered campaign by Visit Myrtle Beach, showcasing the collaboration between agencies and the innovative use of AI technology in marketing. It emphasizes taking risks, being open-minded to experimentation, and the benefits of pioneering unique strategies. The conversation highlights the impact of the quirky AI campaign in promoting Myrtle Beach's attractions and the importance of creating dynamic client-agency relationships for successful marketing initiatives.
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