The Cultural Influence on Tech Aesthetics: From VW Beetle to Cybertruck

The 2000s were a formative decade for tech. From the dot com bubble to the rise of social media, to the chaotic days of early blogging, the iMac, and emergence of the PayPal Mafia, the 00s shaped our online world in ways we’re still reckoning with.

Colette Shade is the author of the brand new bestselling book Y2K: How the 2000s Became Everything (Essays on the Future That Never Was). Today she joins Taylor to unpack the lasting impact of the 00s on our tech landscape. 

Colette gives a nostalgic but critical account of the decade that set the stage for the digital revolution. She discusses what we can learn from the golden age of dial-up internet and tech optimism, and how the aughts ultimately set the stage for today’s hyper-surveilled, algorithm-driven world. 

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