We The  Sales Engineers: A Resource for Sales Engineers, by Sales Engineers cover image

#163 A Tactical Presales Guide to Prepare for a Powerful Demo

We The Sales Engineers: A Resource for Sales Engineers, by Sales Engineers

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Building Credibility - Is That Enough?

"I like to kind of hit it right away because it looked, demo greati had really good stories about why it was important. And so i kind of went over demo in to tad a." "If you don't have good stories, goto those two groups. They know the customers better than anyone else," he says. 'That's also another good way to know whether or not you need to talk about a feature'

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