EP200: The Anatomy of a Brand: Inside Front Office ft Ken Sakata
menSwear by a Woman
00:00
From Football to Fashion: An Unlikely Journey
This chapter narrates the unexpected transformation of a non-football enthusiast into a successful figure in the fashion and merchandise scene. It chronicles their initial foray into clothing design during the pandemic, the legal battles that ensued, and the eventual growth of their brand into a more sophisticated identity. Themes of personal passion, societal expectations, and the evolution of menswear in different cultural contexts are explored, highlighting the challenges of building a brand from the ground up.
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