Episode #150: Frank Cantone -- CEO/Founder of SMP Nutra on Manufacturing Gummies, Pricing, and MORE
Supplement Engineer Podcast
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The Advantages and Disadvantages of Branded Ingredients
There's pluses and minuses to trademark materials. Some companies just want to ensure that if you're putting that on your label, you are buying that. Raw material suppliers might do trademark licensing so they can build a relationship with the brand. A negative to trademark ingredients could be supply chain. I've seen this happen with some different blue thions and other types of trademark ingredients.
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