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13min chapter
Diary Of A CEO Embarrassing Moment, Selling Feet Pics & Our NEW STUDIO
Secret Leaders with Dan Murray-Serter & Chris Donnelly
Authenticity in Influencer Marketing
This chapter explores the complexities of influencer marketing, focusing on the balance between celebrity endorsements and authenticity. The speakers discuss the significance of selective brand partnerships and the concept of 'edutainment' for engaging audiences. They share personal anecdotes about their podcast journey, revealing how authenticity and passion have driven their success.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode