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EPISODE 080: The Future of Partnerships - How Channel Ecosystems Help Drive Subscription And Consumption Models

Marketer of the Month

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How Do You Manage More Than 90 Operational and Strategic Components?

The channel chief, which has been synonymous with transactional or resale channels, actually has close to 100 elements in the program. So I'd say 90 things have probably turned into about 200 things that you're managing co-currently. And I create the tech stack, which allows these leaders to automate many of these and kind of remove them from day-to-day human activities.

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