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How to Write Emails People WANT to Read (and That Make You Money) with Bobby Klinck

The Art of Online Business

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How Do You Measure the Success Quote Unquote of Email Marketing?

Open rates have gone up for me, probably 15 to 20% for the last year since I was went in. People will be opening the email because it's from you, not because of the subject line. For people who you've built a relationship with, like, you don't care what the subject is. A hundred percent of the emails you said to those people are going to show up is open. You may have seen this. Yeah. Now, maybe I'm just getting really good at email, but I think it's probably iOS is part of it too.

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