3min chapter

Choiceology with Katy Milkman cover image

The Lucky Loonie: With Guests Peter Jordan, Trent Evans & Don Moore

Choiceology with Katy Milkman

CHAPTER

How Scarcity of Money or Time Can Affect Behavior

In some situations, believing you have control over something that may be outside of your influence might be a good thing. But overestimating your level of control can lead to sub-optimal choices. Don suggested thinking carefully about the relationship between cause and effect. Next time, we'll look at how scarcity of money or time affects behavior in surprising ways.

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