S4 E2: Facebook Ads/Prime Energy Drink’s Brilliance/Honest Co.’s Insanity
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Honest Co.
Honest sells diapers. That's the majority of their business. Two thirds of their businesses diapers. About a third is skin and personal care. And they have a little bit called household wellness, which I'm not sure why they sell. Honest co has 300 million in sales at $175 million valuation. Their valuation is 0.5 revenue. The reason like, you know, yeah, when a soft sold and we talked about this on the last episode and everyone's like, this is a good comp for us. This is where the market is 33. Yeah.
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