Tetragrammaton with Rick Rubin cover image

Peter Asher

Tetragrammaton with Rick Rubin

00:00

Roots and Reflections: The Skiffle and Apple Era

This chapter explores the origins and influence of skiffle music, particularly through the lens of Lonnie Donegan's impact. It reflects on personal musical experiences, the transition from the UK to California, and the nuances of being a music manager during a transformative era, including the rise of the singer-songwriter movement. The narrative also delves into the establishment of Apple Records, contrasting its informal ethos with traditional record company approaches, while recounting significant milestones in artist development and production.

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