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SFA 098 – Do Authors Need to Advertise and Where and How Much Should They Spend?

Six Figure Authors

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How Much Should You Be Spending on Advertising?

The short answer for how much you should be spending on advertising is less than you make from advertising. You're almost certain to lose at least a little bit of money on advertising in the very beginning. There's nothing shameful in putting 50% of your money to it, or ten %, or 70%. But that' said, there are ways to get our ad sped down while still making good money.

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