
EP #68 - Ariel Lüdi: How To Sell a Company For 1.5bn $
Swisspreneur Show
00:00
Is the American Part of Doing Sales an Marketing?
Wedo: You don't need the americans for that. I just needin American experience. So, but you cannot learn it. It's that something. For instance, we in the hammer team, we help em to put the right messagin position in there,. The rightpricing as well. Swiino, ther price. Well, i cannot ask for more than this. And americans have ten times the price nto get away with it. But the har part is actually the product. Not always the best product wins. Just imagine it a good product, and good sells a marketing. That's the sweetspot that you're aiming at! Then you also left sales...
Transcript
Play full episode