
Part 2 | Jim Stengel with Jonathan Mildenhall (Rocket Companies) | The CMO C-Print
The CMO Podcast
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Exploring Community Building, Marketing Principles, and Commercial Success for CMOs
This chapter explores the crucial role that marketing plays in modern business, focusing on community building, data-driven decision-making, and effective storytelling. It also highlights the importance of CMOs embodying clear leadership and bold marketing strategies for achieving commercial success.
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