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How OPower Uses Behavioral Science & AI to Reduce Energy Demand

Climate Rising

CHAPTER

The Importance of Predictive Analytics in the Energy Industry

We're running a pilot with PG&E right now where over the course of the year, we're using Opower's machine learning to detect customers that do not yet have an EV charging in their home. We're very eager to see whether we can actually bend the adoption curve just by using AI and behavioral science and the utility customer experience. That is the most aspirational one that we're measuring for in the course of this pilot.

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