Hospitality as Marketing and Storytelling

Will argues that thoughtful gestures create powerful word-of-mouth marketing and loyal ambassadors.

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Episode notes

Oprah talks with world-renowned restaurateur Will Guidara about his New York Times bestselling book, Unreasonable Hospitality that has sold over 1 million copies. Will’s abiding belief is that focusing on providing excellent service to others can transform not only your business, but your entire life. Recorded with a live audience in New York City, this episode also features Will’s longtime friend and mentor, Chef Daniel Boulud of New York’s legendary restaurant Daniel. Presented by Walmart, this podcast is an invitation to use your unique gifts and talent to elevate the lives of those around you. You can find Will’s book, Unreasonable Hospitality, at Walmart.com. Will’s upcoming book Unreasonable Hospitality: The Field Guide is also available for preorder.

BUY THE BOOK!

Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect, published by Optimism Press and written by Will Guidara, is available wherever books are sold. Unreasonable Hospitality: The Field Guide is available for preorder.

Unreasonable Hospitality: https://www.walmart.com/ip/Unreasonable-Hospitality-The-Remarkable-Power-of-Giving-People-More-Than-They-Expect-Hardcover-9780593418574/319309554

00:00:00 - Welcome Will Guidara, author of ‘Unreasonable Hospitality’

00:03:35 - Handling last place at the World’s 50 Best Restaurants

00:07:45 - Setting the goal to become No. 1

00:08:45 - Will’s first fine dining experience

00:13:46 - The impact we have on others

00:16:30 - Living with intention

00:18:09 - The nobility of service

00:20:50 - Meeting Chef Daniel Boulud

00:23:00 - Taking his father to Daniel’s after his mother’s passing

00:25:19 - Chef Daniel Boulud

00:27:45 - What Chef Boulud learned from Will