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Marco Bastos, "Brexit, Tweeted: Polarization and Social Media Manipulation" (Bristol UP, 2024)

New Books in Science, Technology, and Society

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Analyzing Political Sentiment in the Brexit Debate

This chapter explores the use of large language models to analyze political sentiment surrounding Brexit, focusing on nationalism and economic insecurities. It highlights unexpected findings regarding demographic divides in voting behaviors and the influence of automated accounts on social media discussions. The analysis reveals challenges in understanding the complexities of public sentiment and the effects of social media manipulation during the referendum.

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