Early GPT-5 Prompting Problems and Developer Frustration

Brian, Beth, Ann, and Carl kicked off the show by revisiting AI-generated ads and discussing a new Coca-Cola commercial created with AI. From there, the group unpacked a major UK copyright ruling on Stability AI, debated how copyright law applies to AI-generated logos and code, and shared insights from the latest Musk vs. Altman court filings. The episode closed with a heated roundtable on GPT-5’s unpredictability, Microsoft’s integration challenges, and what OpenAI’s next platform shift might mean for builders.

Key Points Discussed

Coca-Cola’s AI Holiday Ad – A new AI-generated version of the brand’s classic “Holidays Are Coming” campaign uses animation and animal characters to avoid the uncanny valley. The ad cut production time from a year to a month.

UK Court Ruling on Stability AI – The court decided that AI training on copyrighted data does not violate copyright unless the output reproduces exact replicas. The hosts noted how this differs from U.S. “fair use” standards.

AI Logos and Copyright Gaps – Ann explained that logos or artwork made primarily with AI can’t currently be copyrighted in the U.S., which poses risks for startups and creators using tools like Canva or Firefly.

The Limits of Copyright Enforcement – The group debated how ownership could even be proven without saved prompts or metadata, comparing AI tools to Photoshop and early automation software.

Job Study on Early Career Risk – Ann summarized a new research paper showing reduced job growth among younger workers in AI-exposed industries, emphasizing the need for “Plan B” and “Plan C” careers.

Musk v. Altman Deposition Drama – Ilya Sutskever’s 53-page deposition revealed tensions from OpenAI’s 2023 leadership shake-up and internal communication lapses. The lawyers’ back-and-forth became an unexpected comic highlight.

OpenAI and Anthropic Rumors – The team discussed new claims about merger talks between OpenAI and Anthropic, and Helen Toner’s pushback on statements made in the filings.

GPT-5 Frustrations – Brian and Beth described ongoing reliability issues, especially with the router model and file handling, leading many builders to revert to GPT-4.

Microsoft’s Copilot Confusion – Carl criticized how Copilot’s version of GPT-5 behaves inconsistently, with watered-down outputs and lagging performance compared to native OpenAI models.

OpenAI’s Platform Vision – The team ended by reviewing Sam Altman’s “Ask Me Anything,” where he described ChatGPT evolving into a cloud-based workspace ecosystem that could compete directly with Google Drive, Salesforce, and Microsoft 365.

Timestamps & Topics

00:00:00 💡 Intro and Coca-Cola AI ad

00:09:51 ⚖️ UK copyright ruling and Stability AI case

00:14:48 🎨 AI logos and copyright enforcement

00:23:25 🧠 Ownership, tools, and creative rights

00:26:35 📉 Study: early-career job risk in AI industries

00:33:20 ⚖️ Musk v. Altman deposition highlights

00:40:02 🤖 GPT-5 reliability and routing frustrations

00:50:27 ⚙️ Copilot and Microsoft AI integration issues

00:57:02 ☁️ OpenAI’s next-gen platform and future outlook

The Daily AI Show Co-Hosts: Brian Maucere, Beth Lyons, Ann Murphy, and Carl Yeh