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Ben Malone - Finding Success & the State of the Music Industry in 2023

The Will Clarke Podcast

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COVID: A New Wave of Artists

COVID the two years, two and a half years out of touring and stuff changed the artist market totally. Because it allows people to be true artists to themselves. What hasn't changed though is the touring. So that feeds into this difference between touring and streaming and radio because touring takes a long time to build up a touring audience. It really does. And you know, it's not easy. You can learn to produce in a year, make a hit record now. Especially nowadays, like it's soeasy to make. Yeah.

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