Avatar - How to Make It Happen in a Movie

"We got to figure out what Jake Sully wants. We know what he doesn't want, but what does he want?" "It's clear what they want and it's not what they don't want, it's what they do," says director James Cameron of his characters in the Avatar film. "You've got to make sure that the threat is real and that the threat materializes in the worst possible way." 'Sometimes when you can't get it perfect, you can use the power of spectacle either to elevate something that's already beautiful or to take something that should not work and load it with emotional charge,' adds screenwriter Tom Charity.