Introduction

Burgher king is a staple of American and global fast food culture. In 19 53, a man named keith cramer visited the original macdonalds in california and decided to open their own florida base restaurant chain which they named insta burger king. After six years of being in business, cramer and burns sold the chain to two of their franchises. And those franchise owners, james maclamore and david edgarton, made two business decisions that remained intact for the brand to day. They released a brand new burgher they named it the wopper,. attempting to capitalize on the belief that bigger equals better. But beyond their place in the ranks of