4min chapter

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast cover image

How Harness found product-market fit: Jyoti Bansal and John Vrionis on customer discovery

Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast

CHAPTER

How to Define a Minimum Sellable Product

At harness, we call it the minimum sellable product. And how many early design partners did you work with to go from kind of initial instantiation of harness to something that was the Minimum Sellable Product? Did you have a time frame in mind when you started it and did the timeframe line up with reality? No, I don't think it ever does. You know, there will always be surprises, but you want to reduce the surprises is the main thing. The sooner you can remove the surprises by people to install or getting going on some things, the better off you are.

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