Yvon Chouinard: Let My People Go Surfing
Moonshots Podcast: Superstar mindsets and success habits
Is It Sustainable to Build a Quality Driven Company?
"It's very exciting to imagine building a company, building products that are so quality driven," he says. "I think this constantg demand generation mea buy advertising and marketing, i think just fundamentally is unsustainable in the long run." He wants our kind of capitalist society to be more focused on the needs, as opposed to the wants.
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