Ep. 165 - Should You Niche?
Idea to Startup
00:00
How to Grow From a Niche Time for Act 3
A good niche is a group of people who suffer from the same problem and go through the same process to solve it. Founders tell me all the time that they won't be able to grow if they start too small. If the niche is well defined, you've got no excuse. You know who your customers are and they'll either want what you're selling or not. It's scary, so you don't do it.
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