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Product-Market Fit in a Nascent or Emerging Area by Amazon Alexa Head of Product

The Product Podcast

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Identifying a Hypothesis for Por Development

You have to start with the customer. You have to know what problems they're, you know, facing and how your prodigal service cansolve them. And that's why we frame this observation in terms of an hypothesis. Do customers want fully cooked meals, or do they want to cook their own meals? Do they already have some ingredients at home, or do they wanting all the inggrein sid? So they a bunch of different hypothesis, a sorry, bunch of different assumptions in this hypothesis. And next step is office, go test it.

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