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Achieving Clarity & Focus Through Product Strategy by Nike Sr PM

The Product Podcast

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The Trinity of Product Strategy

The trinity of product strategy focuses on the customer business and our vision for the future. You have to know who your users are, what motivates them and the problems they have that your product can solve. For most peens, the future is really one to two years, but the further you grow in your career, the longer that horizon becomes. Most people are uninspired by short term efforts like spring commitments and minor enhancements, but they get passionate about future possibilities.

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