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#5: StockX, ghostwrite, and Economics Behind The Hype Economy

Divot

CHAPTER

Convergence in Sneaker Innovation

This chapter explores the concept of simultaneous innovation through the unique perspectives of two speakers who tackled the sneaker market without prior communication. They discuss the need for major sportswear companies to embrace the resale market and the importance of collaboration with platforms like StockX to enhance consumer experience. Additionally, it reflects on pivotal moments and challenges faced by entrepreneurs as they navigate partnerships and personal expectations in the industry.

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