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206. The Jobs-to-be-Done Theory with Tony Ulwick (Part 2)
The Greg McKeown Podcast
The Process of Love
Do you think the process can be applied to the lay individual? What does it have to be someone who is a product manager or working directly in product innovation? I love that question. It's a problem solving process, right? In any situation where someone's trying to accomplish something, it can be broken down and understood at a granular level. Different solutions could be assessed to see which one will address those metrics more effectively.
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