Do you think the process can be applied to the lay individual? What does it have to be someone who is a product manager or working directly in product innovation? I love that question. It's a problem solving process, right? In any situation where someone's trying to accomplish something, it can be broken down and understood at a granular level. Different solutions could be assessed to see which one will address those metrics more effectively.
Today we are back with part two of my conversation with Tony Ulwick. By the end of today's episode, you will better be able to identify the real job to be done with the people you interact with. That will increase your influence tenfold, while significantly reducing the times that you put effort into creating a new product, or a new service for somebody else that ultimately isn't even valued.
Learn more from Tony here: https://strategyn.com/tony-ulwick/
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