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#109 Adi Dassler (Adidas)
Founders
Dietrich Dassler - The Story of the Company
Audie Dassler and his brother Rudolph started a shoe company in Germany. The business grew quickly, but the rise of Nazism put an end to their success. Audie's father died when he was just 30 years old; Rudolph took over after three years. He says they were able to continue making shoes despite Hitler's anti-Semitic policies.
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