The Importance of Value Setting

There's politics playing out in the company and it's weirdness. Is it the end of Apple? Of course not. But definitely it makes me interested. I'm a weird 21st century case of somebody who, for whom Google is my first and only full-time employer. So we're obsessed in our business with the movement. We obsess about the movement. It forces everybody to put first the movement,. This vision that we all share in our organization.