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4min chapter
The Multi-Billion-Dollar Plan to Improve Going to the Movies
The Town with Matthew Belloni
Navigating Consumer Behavior and Cinema Loyalty Post-Pandemic
This chapter examines how consumer behavior in the film industry has changed after the pandemic, with a focus on the role of loyalty programs in cinemas. It also addresses the challenges theaters face due to the rise of streaming services and fluctuating ticket prices.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode