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4min chapter
Democratic Donors Deploy ‘Moneyball’ Strategy to Tip Local Races
Bloomberg Businessweek
The Impact of Data on Political Fundraising
This chapter explores how real-time data shapes donor behavior and funding strategies in politics, particularly through the Oath platform. It examines the challenges Democrats face compared to Republicans and the emerging interest of affluent donors in supporting down-ballot races, highlighting the role of technology in enhancing campaign coordination.
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highlights
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