
Episode 395: Boost Conversions with “Email-First” Cold Calls. With Connor Lee.
Sales Strategy & Enablement by Revenue.io
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The Importance of Cold Calling
Cold calling is a three quarter stone to you. You're not going to hold them anyways, right? So if they're saying, you know, don't call me remove me from your list. We haven't found that it's been that not much negative has come out of calling that not interested. But yeah, and we try to call within like 30 seconds. And so what you need to do, other than opening out and what needs to happen is you have to slow the email cadence out.
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